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SPAN Conference Audio Recordings
The SPAN Conferences were book marketing oriented events designed to provide essential information for book selling success. These audio recordings provide the best of these events.
Go to SPAN Conference Audio Recordings
Recording Topics
Business Planning
Brian Jud - Seven Steps to Planning Success
Brian Jud - Extreme Profits in Non-Bookstore Markets
Marilyn Ross: "Laying a Profitable Foundation "
Distribution
Eric Kampmann - "Distribution & Distributors: How to Get into Bookstores"
Justin Branch: " Bookstores and Distributors"
Marketing
Jeniffer Thompson - Web Site Wow–Planning World Class Web Presence
Brian Jud - "24 Marketing Strategies that Work"
Jeniffer Thompson - Incredible Internet Make Over
John Kremer: "Branding for Your Target Markets
Penny Sansevieri - "Crafting a Message That Rockets You to the Top "
Public Relations
Rick Frishman - "Radio and TV Publicity, Part 1 "
Rick Frishman - "Radio and TV Publicity , Part 2"
Rick Frishman: "Creating Press Kits that Deliver "
Fern Reiss - "Expertize Yourself Today "
Penny Sansevieri - "Creating a Lifetime of PR Success"
Penny Sansevieri: "Getting Terrific Reviews"