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The SPAN Book Marketing
Webinar Series
The SPAN Book Marketing Webinar series covers a wide range of critical, book marketing topics from planning to promotion, and non-bookstore sales to "traditional" trade distribution.
Webinars are hosted by book marketing expert, Brian Jud, who an author, publisher, book-marketing consultant, seminar leader, television host, and President of Book Marketing Works. In short, he is a proven professional in the independent publishing industry.
SPANpro Members: Go to the Webinar Recordings
Webinar Topics
2011 Series
Increase Retail Sales…"Beyond the Bookstore!"
Create New Products with Existing Content and Increase Sales! (aka: Product Extension)
Distributing and Pricing Books Profitably
Marketing on a Budget – Get the Most Buzz for Your Bucks!
A Beginner's Guide to Book Marketing; or, Back to the Basics!
How to Use Your Phone As a Marketing Tool!
How to Profit From Trade Shows!
How to Increase Sales through Creative Promotion!
How to Create a Functional Book Marketing Plan for 2012
2010 Series
Plan to Sell More Books in 2011: Marketing Planning
Selling to the Military
How to Land and Perform on More Radio and TV Shows
Selling to the Academic Market
How to Sell More Fiction
How to Find More Prospective Buyers
Tips for Selling Books in Non-Bookstore Markets
2008 & 2009 Series Also Available!
Go to the Webinar Recordings
